Here's What You'll Learn

  1. 1
  2. 3
    • Your Pre-Webinar Checklist

    • The Profit First - QuickStart Rocket Launch Video Series

    • Access QuickStart Rocket Launch Video: Overview To The QuickStart Rocket Launch

    • Access QuickStart Rocket Launch Video: What You Are About To Experience

    • The Profit Assessment Worksheet demonstration - Please watch this for additional support on how to fill out your worksheet

    • Provide Your Completed Profit Assessment Worksheet

  3. 4
    • Profit First; The Solution to Grow your Business While Maximizing your Profit

  4. 5
    • Access Quick Start Rocket Launch Video: Watch Profit First presented by Mike Michalowicz

    • Module 1: PROFIT FIRST OVERVIEW

    • Frequently Asked Questions - Profit First for Lawn Care and Landscape Businesses

    • Profit First for Lawn Care and Landscape Businesses Overview

  5. 6
    • Access QuickStart Rocket Launch Video: 5 Ways to Boost Your Profitability

    • The Instant Assessment Worksheet Sample Video

    • The Instant Assessment: What It’s About

    • Downloadable Webinar Notes-Instant Assessment Page 1

    • Downloadable Webinar Notes-Instant Assessment Page 2

  6. 7
    • Access QuickStart Rocket Launch Video: Supplemental Training 1 - BEHAVIORAL BASICS:

    • The Roll Out Plan - CAPs and TAPs

    • Create Your Rollout Plan

  7. 8
    • Access QuickStart Rocket Launch Video: Supplemental Training 2 - SMALL PLATES:

    • Custom Bank Accounts

    • Why so many accounts, what's the benefit?

    • Access QuickStart Rocket Launch Video: Supplemental Training 3 - SEQUENCING:

    • Access QuickStart Rocket Launch Video: Supplemental Training 4 - REMOVE TEMPTATION

  8. 9
    • Profit First Friendly Banks

    • Calling the Bank

  9. 10
    • Access QuickStart Rocket Launch Video: Supplemental Training 5 - RHYTHM

    • Your Allocation Rhythm - Getting it Set Up

  10. 11
    • What are Profit Points?

    • Investing in Your Profit Points

    • Profit Points - 1: Expense Analysis

    • Access QuickStart Rocket Launch Video: Supplemental Training 6 - ERADICATE DEBT

    • Green Profit Toolbox: Tools that Dive Deeper into Expenses

    • Green Profit Toolbox: Tools that Cover Costs and ROI

    • Green Profit Toolbox: Tools for Debt Reduction & ROI

    • Profit Points - 2: Pricing

    • Green Profit Toolbox: Tools that Support a Price Increase

    • BONUS: How Often Should You Look at Your Pricing?

    • BONUS: Price Increase Points - Client Communication

    • Profit Points - 3: Margin

    • BONUS: Benefits of Tracking GPM

    • BONUS: What Could You be Tracking Profit Margin On?

    • BONUS: Track GPM by Service or Department

    • BONUS: How to Better Understand Your Team and Their Strengths

    • Profit Points - 4: Efficiency

    • BONUS: Examples of I Still Do It This Way Because I Always Have.

    • Profit Points - 5: Leveraging Potential Customer Interest

    • BONUS: Tracking Activity

    • BONUS: Be Unique - Who Else is Doing This?

    • Profit Points - 6: Prospects

    • BONUS: Opportunities for Prospect Response, Follow-up, and Engagement.

    • Profit Points - 7: New Customers

    • Green Profit Toolbox: Identify the Sweet Spot of Your Business

    • BONUS: Customers – Repeat and Refer

    • BONUS: Customer Onboarding

    • Profit Points - 8: Transactions

    • BONUS: Transaction - Average Amount, Average Cost, & Upselling

    • Profit Points - 9: Marketing ROI

    • BONUS: Types of Marketing

    • BONUS: Marketing What to Track and Learn

    • BONUS: Marketing and Updating your Content

    • BONUS: Utilize What You Know and May Already Do

    • Profit Points - 10: Accounts Receivable

    • BONUS: Accounts Receivable Automation

    • Access QuickStart Rocket Launch Video: Supplemental Training 6 - ACCOUNTABILITY & CONCLUSION

  11. 12
    • Personal Income Targeting and Let's Reverse Engineer Your Business Income

    • Workshop Personal Income Targeting Sample - What you need to be ready for in class.

    • Personal Income Targeting Notes

    • Profit First For Lawn Care And Landscape Businesses Workshop Notes PG 1

    • Profit First For Lawn Care And Landscape Businesses Workshop Notes PG 2

  12. 13
    • Ready To Take It To The Next Level?

Here's How This Webinar Will Help

  • A Profit Blueprint

    Create a customized Profit Blueprint. This is your road map to permanent profitability.

  • A Business Growth System

    Create a new system to adjust to your income as your business scales and grows.

  • A Plan For Long Term Profitability

    Learn how to listen to your business and make the changes which will ensure your profitability beyond the implementation of Profit First.

  • Increased Marketing Insight

    Better understand how your marketing efforts can have a bigger impact on your profit.

  • Mastery Level Certified Profit First Professionals

    Receive guidance from Mastery Level Certified Profit First Professionals who specialize in Landscape and Lawncare businesses.

Your Commitment

The number one question we get is how much time you need to invest to get the most out of this webinar.

  • This is a self-paced webinar

  • Set aside about 60 minutes 2 times each week.

  • You'll spend between 15 - 20 hours total in this webinar.

Meet Your Instructors

Learn from Industry specialized Mastery Level Certified Profit First Professionals

Christeen Era

Christeen Era, co-founder of the Green Profit Academy, is an accounting and consulting professional who has helped hundreds of small and mid-sized businesses improve their cash flow, post higher profits, and achieve stronger growth. In Profit First for Lawn Care and Landscape Companies, she provides an industry-specific toolbox to help the owners of these businesses manage their expenses and increase their gross profit margins to as high as 65%. Passionate about helping her clients flourish and grow, she is a certified Profit First Professional, Pumpkin Plan Strategist, Fix This Next Advisor, and QuickBooks Pro Advisor.

Steve Bousquet

Steve Bousquet, founder of American Landscape and Lawn Service and co-founder of the Green Profit Academy (GPA), calls himself a “blue-collar executive.” He is a certified nurseryman and Disney landscape designer. To save his business from going under in 2001, he devoted himself to financial business management, team building, people development, and strategic growth. He has consulted with dozens of lawn care and landscape companies, helping them identify target markets and plan growth strategies and explaining how to avoid making the same mistakes that he made.

Green Business Owners Say it Best

"Profit first planning based on the location and size of the Lawn Care and Landscape business is genius and makes the most financial sense for the industry." - RUSTY THOMPSON - MASTER'S LAWN CARE

Ready To Profit First?

Learn how to transition from your current cash management system and implement Profit First correctly in your business.